PlainQuote
quoting for one-person plumbers
About
PlainQuote is driveway paperwork for one-person trades. Type the job on your phone. Print the estimate, change order, invoice, or work order PDF.
$19.99 once. No subscription. No password.
What you get:
Unlimited PDFs on this phone
No SAMPLE stamp
Made with plainquote.online on the PDF
Your prices stay on this phone
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
Retention yeah I think has to be the north star because... we borrow from the kind of games world I know they they frequently look at that how many players are coming back on D7 D15 D30 it's just super useful for us.
Borrow Retention Metrics From Gaming: D7, D15, D30 Are The Compass For An AI Companion
Ajay's north-star metric is not ARR or downloads — it's D7/D15/D30 retention borrowed from the games industry. For a companion app, the logic is airtight: if the product is truly valuable, each conversation should deepen the relationship and make the next one more likely. Hit-and-miss early retention means the product hasn't yet crossed the activation threshold for most users.
he didn't sit down and said I got this master plan he first you know found a small bet that works then found another one then kept layering on and it just became this huge thing I don't want to be like these Pie in the Sky guys that that want to change the world
Run the Sam Walton playbook: five-and-dime first, then layer
Sam Walton didn't draft a master plan — he opened the five-and-dime, made it work, then added the ice-cream cart, then the next store. Sustainable businesses compound from sequential validated bets, not from a top-down vision deck. Find the next small bet that works, then layer the next one on top instead of imagining the whole staircase first.
There's a play for whatever you're stuck on.
Read all 2722 playbooks
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