Privacy Policy

Last updated on April 15, 2026.

1. Introduction

Better Launch is operated by Digitonica SRL, a company registered in Romania. We are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect information when you use our platform.

For the purposes of the General Data Protection Regulation (GDPR), Digitonica SRL is the data controller responsible for your personal data.

2. Information We Collect

Information you provide to us

  • Account details (name, email address) managed through our authentication provider
  • Profile details (username, photo)
  • Content you publish (project submissions, comments)
  • Payment information (processed securely by Stripe; we do not store your card details)
  • Communications you send to us

Information automatically collected

  • Usage information (pages visited, time spent, interactions)
  • Device and browser information (device type, operating system, browser)
  • Approximate location (country)
  • Aggregated or pseudonymized usage insights through analytics tools

3. Lawful Basis for Processing (GDPR)

We process your personal data under the following lawful bases:

  • Contract: Processing necessary to provide our services to you (account management, project listings, subscriptions)
  • Legitimate interest: Analytics, platform security, fraud prevention, and service improvement
  • Consent: Marketing communications and optional tracking (where applicable)
  • Legal obligation: Compliance with applicable laws and regulations

4. How We Use Your Information

We use your information to:

  • Provide, operate, maintain, and improve our platform
  • Create and manage your account
  • Process your transactions and manage subscriptions
  • Communicate with you about our services
  • Personalize your experience
  • Ensure the security of our platform
  • Comply with legal obligations

5. Third-Party Services

We use the following third-party services to operate our platform. Each service may process your data in accordance with their own privacy policies:

  • Clerk— Authentication and user management. Processes your login credentials, email, and profile information.
  • Stripe— Payment processing. Handles payment card details and billing information. We do not store your card details on our servers.
  • PostHog— Product analytics and session replay. Collects usage data to help us understand how the platform is used and improve the user experience.
  • Resend— Transactional email delivery. Processes your email address to send account-related notifications.

6. Cookies and Tracking Technologies

We use cookies and similar technologies for the following purposes:

  • Essential cookies: Required for authentication, session management, and platform functionality (set by Clerk)
  • Analytics cookies: Used to understand usage patterns and improve the platform (set by PostHog)

You can manage cookie preferences through your browser settings. Disabling essential cookies may affect your ability to use the platform. You can opt out of analytics tracking by using browser privacy settings, ad blockers, or privacy extensions.

7. Analytics and Tracking

We use analytics and similar technologies to understand how the platform is used, improve performance, and enhance the user experience. These may include:

  • Product analytics: to understand feature usage, measure performance, and improve product design.
  • Payments and Subscriptions Analytics: we may process and analyze information related to payments and subscriptions (including amounts, currency, status, and plan type) through analytics integrations provided by our payment service providers.
  • Session replay and heatmaps (where enabled): to help us identify usability issues and improve the user experience.

Where practicable, we pseudonymize data and limit the personal data shared with analytics providers.

8. Sharing Your Information

We do not sell your personal data. We may share your information in the following situations:

  • With the third-party service providers listed in Section 5 to help us operate our platform
  • For legal obligations (when required by law or to protect our rights)
  • With your consent or according to your instructions

9. International Data Transfers

Your data may be transferred to and processed in countries outside of Romania and the European Economic Area (EEA), including the United States, where some of our third-party service providers are located. When such transfers occur, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission, to protect your personal data in accordance with GDPR requirements.

10. Your Rights

Rights under GDPR (EU/EEA residents)

If you are located in the EU or EEA, you have the following rights:

  • Right of access: Request a copy of the personal data we hold about you
  • Right to rectification: Request correction of inaccurate or incomplete data
  • Right to erasure: Request deletion of your personal data
  • Right to restrict processing: Request that we limit how we use your data
  • Right to data portability: Receive your data in a structured, commonly used format
  • Right to object: Object to processing based on legitimate interests
  • Right to withdraw consent: Where processing is based on consent, you can withdraw it at any time

You also have the right to lodge a complaint with a supervisory authority. In Romania, this is the National Supervisory Authority for Personal Data Processing (ANSPDCP).

Rights under CCPA (California residents)

If you are a California resident, you have the right to:

  • Know what personal information we collect and how it is used
  • Request deletion of your personal information
  • Opt out of the sale of your personal information (we do not sell personal data)
  • Non-discrimination for exercising your privacy rights

To exercise any of these rights, contact us at contact@betterlaunch.co or via our Contact Page. We will respond within 30 days.

11. Data Security

We implement appropriate technical and organizational security measures to protect your information. However, no method of transmission over the Internet or electronic storage is completely secure.

12. Data Retention

We retain your personal data for as long as necessary to provide you with our services and as required by law. When you delete your account, we delete your personal data or anonymize it, unless retention is necessary for legal reasons.

13. Children

Our service is not directed to individuals under the age of 16, and we do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us at contact@betterlaunch.co so we can take appropriate action.

14. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of significant changes via email or a prominent notice on our platform. We encourage you to review this page regularly to stay informed.

15. Contact Us

If you have any questions about this Privacy Policy, please contact us:

Digitonica SRL
Email: contact@betterlaunch.co
Contact Page