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Create better images with simple and fast AI-powered tools. Our platform offers smart solutions like AI Background Remover, Background Changer, Image Upscaler, and Color Correction to help users improve their photos in seconds.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
we really only do surveys when we have a larger volume of customers so if you have 100 plus customers surveys are going to be your jam but if you don't have 100 customers I would say interviews interviews are going to be your best friend
100 paying customers is the survey-vs-interview cutoff
Surveys need volume to be useful. Below 100 paying customers, do 10-15 qualitative interviews instead — the signal is richer and the sample size is honest. Website surveys only start producing usable data once monthly traffic hits 5-10K. Pick the research method by current scale, not by what feels easier.
You're looking for the peak motivation moment — if you need a few screens to build motivation and build intent, then display the paywall. After we make that projection we tell you the good news is we can save up to three, four, five years of your life together — that's the moment where there's high motivation.
Show the Paywall at Peak Motivation — After the 22-Years-of-Screen-Time Report
Opal tested dozens of paywall placements and converged on showing it immediately after the onboarding lifetime screen time report — a moment of peak anxiety and motivation. This sequence lifted trial start rates from 7% to 17% of all downloads. The principle: the paywall must arrive at the precise moment when the user most wants to change. Finding that moment is the design challenge.
There's a play for whatever you're stuck on.
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